D*rty Cheesecake
Redefines Guilty Pleasure
2023
Branding | Website Design | Packaging Design | Photography
Dirty Cheesecake: Redefining Guilty Pleasure through Branding, Website & Packaging Design by Pentahex
Pentahex partnered with Dirty Cheesecake, a food and beverage company crafting mouth-watering cheesecake flavors for any occasion, to develop a comprehensive brand identity. The project encompassed:
- Branding: Creating a brand that embodies Dirty Cheesecake's concept of "redefining guilty pleasure."
- Website Design: Developing a user-friendly and visually appealing website (https://dirtycheesecake.sg/) to showcase their delicious cheesecakes and facilitate online orders.
- Packaging Design: Designing attractive and functional packaging that reflects the brand's playful and indulgent nature.
- Photography: Capturing mouth-watering images of the cheesecakes for use on the website and in marketing materials.
Through this multifaceted approach, Pentahex helped Dirty Cheesecake establish a strong brand presence and connect with its target audience.









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